Brown-Forman Sales Representative On Trade - all over Belgium in Ghent, Belgium
What You Will Do in This Role :
To achieve sales and distribution objectives through the execution of brand building activity and brand education within the On-Trade customer’s universe, as well as ensuring the best position on the market for the Brown-Forman brands. This position works closely with and under the supervision of the National Field Sales Manager.
Achieves appointed sales targets promotion, distribution and visibility objectives in assigned On-Trade universe (C&C, wholesalers, On premise, etc…) according to KPI’s distributed by management
Drives local negotiation with the buyer
Implementation and evaluation of promotional activities.
Regular and systematic customer visits according to work plan and customer coverage.
Build excellent relationships with customers on all levels within the business environment, as well as Wholesale customers in daily business in close collaboration with the Field Sales Manager.
Ensures optimum stock level within all covered/serviced customers.
Collects and updates information about competitors’ activities.
Conducts brand trainings for trade partners – under supervision
Daily reporting on the CRM software
Adaptation of working time to business needs including working at night, with respect of rest periods
What You Can Expect:
Manage a decentralized budget to negotiate annual contracts with specific customers in accordance with management instructions
Customer: Selling and generation of strong On-Trade visibility
Enlarge product listings
Implementation, execution and evaluation of promotional activities
Reporting and communicating with management
Trade brand education in the respect of drink responsibility
What You Bring to the Table
Education: Bachelors or Equivalent experience
Experience: At least 2-3 years in a similar position
Sales competencies - Sales Techniques according to the Channel
Knowledge of On Trade channel in FMCG
Autonomously driving the business
Knowledge in Merchandising
French and Flemish Speaking (and English would be a plus)
Nothing Better in the Market
Total Rewards at Brown-Forman is designed to engage our people to ensure our sustainable and profitable growth for generations to come. As a premium spirits company, we offer premium and equitable pay & bonus for individual and company performance. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
Business Area: Europe Division
State: Brussels-Capital Region
Req ID: JR-00003040