Brown-Forman Key Account Executive - On Premise in Sydney, Australia

Job Description:

Scope of Position:

• Manage and grow key state based on premise business

• Understand Brown-Forman and customer strategy

• Innovate and implement business initiatives in line with strategies

• Achieve qualitative and quantifiable business objectives

• Build influential internal and external partnerships

Brown Forman Core Competencies:

• Operating with Integrity

• Living the Brown-Forman Vision and Values

• Driving for Results

• Acting as a Brand Ambassador

• Modeling Diversity and Inclusion

Key Competencies / Responsibilities:

Key Business/Account Management

• Develop effective business partnerships with key customers, ensuring B-FA is recognized as the channel expert

• Formulate strategies and plans with key customers to deliver objectives

• Prepare and present business reviews with key customers

• Use insights to aid in compelling sell stories

• Manage trading terms and tender process with key customers

• Drive profitable outcomes

• Seek new key business

Internal and External Partnerships

• Develop strong and meaningful partnerships inside and outside of the business

• Construct meaningful business dialogue during customer discussions

• Communicate in a fluid and compelling way to strengthen partnerships

• Spend time in the trade outside of traditional business hours and undertake travel as required

• Collaborate with internal partners to ensure emerging trends, consumer behaviours and competitor activity

are well understood

• Partner with other internal functions to continually improve On Premise go to market capability by enhancing

systems and process and brand programs

Territory & Time Management

• Build territory plans that delivers both qualitative and quantifiable objectives

• Pre-plan a minimum of 3 objectives for each sales call

• Efficiently and effectively manage time to deliver objectives

Sales Administration

• Evaluate territory and account plans within set timings

• Activate and evaluate brand activations within set timings and budgets

• Review sales reports to highlight areas of opportunity and concern

• Analyse data - extract commercial and consumer insights to develop new strategies

• General internal account maintenance

Product and Technical Knowledge

• Maintain a high level of B-FA brand portfolio and technical drinks knowledge

• Deliver external brand training sessions where required

• Understand and recommend new concepts to the customer

• Understand basic drink making processes and skills

Qualifications & Requirements:

Must Requirements:

• Experience within the on premise channel

• Minimum five years experience in a professional selling environment

Preferred Requirements:

• Experience in key account management

• People leadership capability

• Tertiary qualification in a business related field



About Brown-Forman:

For more than 145 years, Brown-Forman Corporation has enriched the experience of life by responsibly building fine quality beverage alcohol brands, including Jack Daniel’s Tennessee Whiskey, Jack Daniel’s & Cola, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Gentleman Jack, Jack Daniel’s Single Barrel, Finlandia, Korbel, el Jimador, Woodford Reserve, Old Forester, Canadian Mist, Herradura, New Mix, Sonoma-Cutrer, Early Times, Chambord, BenRiach and GlenDronach. Brown-Forman’s brands are supported by nearly 4,600 employees and sold in approximately 160 countries worldwide

For more information about the company, please visit

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Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status

Business Area: ANZPI

City: Sydney

State: Int'l

Country: Australia

Req Type: Exempt

AutoReqId: 4570BR